Our brands
Decision resources for life's biggest choices.
Every Factual brand follows the same idea: take a decision that is complex, expensive, and poorly served by opinion — then make it navigable with data. One is live. Four are on the way.
Flagship
College Factual
The most comprehensive, outcomes-focused view of American higher education — and the proof that the model works.
- Thousands
- of rankings, by major, degree level, location, and audience
- Every
- accredited U.S. college and program, not a hand-picked few
- Outcomes
- first: graduation, earnings, and job placement over prestige
- Hundreds
- of colleges promote College Factual rankings they have earned
College Factual exists to help students find their future faster — the right school, the right major, and the most affordable path to both. Its rankings are built bottom-up from more than a hundred public data sources, treat each school as a collection of its programs, and score outcomes rather than surveys or reputation. They are refreshed as the underlying data changes, and colleges across the country reference and promote the rankings they earn.
Coming soon
The next decisions.
The same engine, the same standards, applied to the other choices that shape a life. Each brand launches when its data library and content meet the bar College Factual set.
Auto Factual
Coming soonAutomotive
Fact-driven guidance for choosing, comparing, and owning a vehicle.
Finance Factual
Coming soonPersonal finance
Data-backed resources for the financial decisions that shape a life.
Health Factual
Coming soonHealth
Clear, comparable facts for navigating care, providers, and health careers.
Job Factual
Coming soonCareers
Career and employer insights grounded in real labor-market data.
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Beyond our own brands.
The engine behind the Factual family also runs a ten-site network of specialized higher-education resources we designed, built, and operate for a partner — each site focused on a single audience, all drawing on one shared data library.
One data library, many audiences
Launched and grown, not just delivered
Your brand, front and center
Learn more →
Want a Factual-grade resource in your vertical?
We partner with brands that have an audience facing a hard decision and the ambition to become its most trusted source.